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My Take: The Opportunity Behind Influitive
Over the years I’ve been an entrepreneur, executive and investor with several startup teams. Some of these teams saw great success. One of the things the best teams had in common was a steadfast...
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Webinar Recap: The 5 Secrets Of Mobilizing An Advocate Army
Earlier this week, Influitive’s VP of Business Development, Chris Newton, participated in a Marketo LaunchPoint Series webinar on The 5 Secrets of Mobilizing an Advocate Army along with our friends at...
View ArticleSharing Advocate Marketing With Industry Leaders At The Mid-Atlantic...
Last week, Influitive’s Director of Customer Operations, Chad Horenfeldt, teamed up with Fred Bals, Manager of Media and Customer Relationship Programs at Ektron, for a presentation on advocate...
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How To Create A Billion-Dollar SaaS Category: Mark Organ’s Dreamforce 2013...
Why just a build a company when you can create a whole new category instead? That’s the question that Influitive founder and CEO Mark Organ explored in his packed Founders Forum session at Dreamforce...
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Influitive Labs: Making The Advocate Experience Better One Experiment At A Time
Eric Ries, tech entrepreneur, bestselling author and founder of the Lean Startup Movement, urges all companies to ask themselves a simple yet powerful question: “How do you know you are making the...
View ArticleBehind The Scenes: April Fools’ Day At Influitive
Companies typically pull pranks on their customers and users on April Fools’ Day. Take Google for example, this year they created the Google Maps Pokemon challenge where they released a video promoting...
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Inside Influitive: Fancy Fridays
If you’ve ever worked in corporate environment, you know the drill when it comes to dress code: strictly business casual. There’s a lot of ties, blazers and dull, dark colors. One day each week, if...
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An Influitive Mother’s Day
Spring is here and the flowers are out just in time for Mother’s Day. While the art of handpicked flower arranging has become slightly out of style (and at times illegal if it’s from a stranger’s...
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Inside Influitive: Fun In The Sun For The SickKids Foundation
Early one summer morning, on the beach at Ashbridges Bay in Toronto, thousands of people showed up for largest beach volleyball tournament in the world – and an Influitive team was amongst those...
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Inside Influitive: Not Your Average Summer Company Party
Influitive just wrapped up it’s fiscal year on June 30th. After a highly successful year, the Influitive team took some time off on July 10th for the annual company summer off-site. This event was the...
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